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Please tick the box to receive exciting news, offers and competitions by email and online advertising about Becel and other Upfield brands. You’ll earn 5 bonus entries when you join. Click here to see the list of Upfield brands. For details on how we hold and process your data, please see our Privacy Policy.

Already a member of our mailing list? Enter the PIN you received by email on October 21st to redeem your 5 bonus entries.

No Purchase Necessary. For full rules and entry details, visit Starts at 12:00:00 AM ET on October 5, 2020 and ends at 11:59:59 PM ET on January 5, 2021. Must be age of majority legal resident of Canada to enter. 13 Weekly Prize draws will be held throughout the contest period, followed by 1 Grand Prize draw. Limit 1 Weekly Prize per person and per household. 13 Weekly Prizes available at contest start, each consisting of a $500 CAD grocery gift card (odds depend on total number of entries received by applicable weekly draw deadline). Number of Weekly Prizes available will decrease as they are awarded and claimed. 1 Grand Prize available, consisting of: (i) $10,000 CAD cash to the winner; and (ii) a $10,000 CAD charitable donation by Becel® to a charity selected by the winner from a predetermined list (odds depend on total number of eligible entries received). Limit 10 entries and 5 bonus entries per person and per household. Mathematical skill-testing question required.